lang-en
China's plush market is booming: emotional economy drives adult spending
China isn't just manufacturing the world's plush toys — it's increasingly buying them too. The country now accounts for approximately
market
lang-en
Global plush market hits $15 billion: 5 key takeaways from the 2026 data
The global stuffed animal and plush toy market has crossed the $15 billion threshold in 2026, growing at approximately 8.3% year-over-year. Here are the
lang-en
Build-A-Bear posts record revenue of $529.8M in fiscal 2025
Build-A-Bear Workshop has reported its strongest year ever. The company posted total revenues of $529.8 million for fiscal year 2025, surpassing the previous year&
lang-en
Plush toy market 2026: the numbers behind the $15 billion industry
The plush toy market has quietly become one of the most interesting stories in consumer products. While the broader toy industry struggled with flat growth
lang-en
Plush Trend Index — March 2026: what's rising, what's falling, what's next
Every month, PlushPulse tracks the pulse of the global plush market — social media velocity, search trends, brand momentum, new releases, and collector sentiment — to identify